Online Fitness Coaching
Fitness coaching should make things clearer, not more complicated.
As an online fitness coach, my role is to help you build structure around training, nutrition and habits so that progress becomes consistent and sustainable, not something you constantly have to restart.
Online fitness coaching combines personalised programming, practical guidance and ongoing support to help you train with confidence and build habits that last.
What online fitness coaching with me actually means
When people hear the term online fitness coaching, they often assume it simply means receiving a workout programme.
In reality, coaching is much broader than that.
Working with an online fitness coach is about creating a structured system that supports your training, nutrition and overall approach to health.
That includes:
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personalised exercise programming
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practical nutrition guidance
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accountability and regular check-in
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support when challenges arise
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adapting plans as life changes
Coaching online fitness means helping you develop consistency rather than chasing perfection.
Instead of short-term challenges or rigid rules, the focus is on building habits that can realistically fit into your life. That might involve adjusting training around a busy work schedule, simplifying nutrition when things get hectic, or helping you stay consistent when motivation dips.
The aim isn’t to create the “perfect” plan. It’s to create a plan you can actually follow.
How online fitness coaching works
The coaching process is structured but flexible so that it can adapt as your needs change.
Initial Consultation
We start with a detailed consultation to understand your goals, lifestyle, training history and any past challenges so we can build a plan that actually works for you.
Regular Check-Ins
Personalised Plan
You’ll receive a tailored training and nutrition plan designed around your experience level, schedule and access to equipment.
Ongoing Support
You’ll have ongoing support throughout your coaching, so any questions or changes can be handled quickly and effectively.
We review your progress regularly, adjust your plan where needed and keep you accountable so you stay on track.
The aim is simple: remove guesswork and give you structure you can actually stick to.
Tools & support included in online fitness training
Online fitness coaching is supported by tools that make progress easier to track and guidance easier to access.
Coaching App Access
A structured platform where you can follow your workouts, track progress and complete check-ins in one place.
Workout Guidance
Clear exercise instructions with a programme built around your goals, experience and available equipment.
Progress
Tracking
We track key metrics including performance, consistency and overall progress to ensure you’re moving forward.
Accountability & Check-Ins
Twice week;y check-ins to review progress, troubleshoot any challenges and adapt the plan as life changes. We focus on accountability without judgement.
Ongoing Support
You’ll have direct access for questions, feedback and reassurance. Coaching doesn’t stop once the plan is written.
Who coaching is for
Online fitness coaching can support a wide range of goals and experience levels. It may be particularly helpful if you are:
A beginner who isn’t sure where to start
Returning to fitness after time away
A busy professional needing realistic structure
Frustrated by inconsistent progress
You don’t need to be highly motivated or experienced before starting coaching.
Many people begin simply because they want clarity and guidance.
Education, not just coaching
Coaching doesn’t stop at programmes.
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I believe people deserve to understand their bodies, their training and their nutrition, not just follow instructions blindly. That’s why education is a core part of how I work.
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I also host the How To: Fitness podcast, where I break down common myths, explore the evidence behind popular fitness trends and have honest conversations about our health (without the hype).
YOU HEARD IT
HERE First
Real experiences from people who’ve built sustainable progress through structured, evidence-driven coaching.
“I can't recommend Michael Ulloa enough! He was such a great trainer to work with, even on my crummiest days he'd get me laughing and being more kind to myself. I learned a tremendous amount from him over the 8 months we worked together, both about exercise and nutrition (protein!). His integrative app was easy to work with, and his take on the diet industry is next level. Count yourself lucky if you are able to work with him!; professional, patient, genuine.”
Kim C
“I worked with Michael during six months and cannot recommend him enough. He provided me with so much knowledge, content and nutrition advice, always working together on my goals and setting a enjoyable variety of work outs, with regular calls every week. I would definitely work with Michael again!”
Ismael, C
"A maverick in the fitness world, Michael’s personalised approach adapts to your unique needs, pushing you to surpass limits you never knew existed. He’s exactly what I needed at a very difficult time in my life. Infectious enthusiasm, total confidentiality and unwavering support, Michael’s knowledge transforms not just bodies, but lives. With a perfect blend of science-backed methods and intuitive understanding, he redefined what was possible for me. He’s more than a trainer and I cannot recommend him enough."
Gavin O
Frequently asked questions
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Start online fitness coaching?
If you’re looking for coaching that provides structure, support and realistic guidance, online fitness coaching can help you build sustainable progress.
The aim isn’t short-term transformation. It’s helping you develop habits and routines that support your health long-term.
You don’t need to have everything perfectly planned before starting. The consultation process is designed to explore your goals and decide together what approach will work best.